Competitive Advantage

IndyCar - a Technical and Not So Technical Overview

Professional motorsports is all about gaining competitive advantage through engineering, data science, strategy, statistics, mechanical reliability, fast pit stops, and teamwork. This is my talk on professional motorsports, and my experience working in IndyCar and Champ Car.

Competitive advantage

Why User Experience (UX) and Simplicity Drive Competitive Advantage

Company success is highly dependent on competitive advantage, which results from great product and user experience (UX) design, simplicity, and service.

Product design User experience Differentiation Competitive advantage